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Mission & Core Values

Our Mission

Ichigo is a Japanese sustainable infrastructure company dedicated to its mission of Make The World More Sustainable.

We have entered an era when humanity must tread more lightly on our planet and learn to do more with less. Through our business model of preserving and improving existing buildings, Ichigo has already built an extensive track record in sustainable real estate. As we grow, Ichigo will continue contributing to a more sustainable society by developing new technologies to extend the lives of key social infrastructure beyond 100 years. Our belief that sustainability is integral to the healthy development of people, society, and the environment is reflected in our long-standing commitment to environmental stewardship, social responsibility, and ethical governance – the three pillars of ESG.

  • Our Mission
  • The word “Ichigo” comes from the ancient Japanese proverb, Ichigo Ichie, literally meaning “One lifetime, one encounter.” The phrase was first used by a 16th century master of the tea ceremony, Sen no Rikyu. He called upon his disciples to give total focus and sincerity to each act of the tea ceremony for every guest, because that particular moment will only exist once and must be fully lived and realized. Ichigo embraces the Ichigo Ichie philosophy of sincerity and service, and works to build strong long-term relationships to support the success of our clients, shareholders, and all stakeholders.

Our Core Values

Professionalism
We are dedicated to developing and maintaining strong relationships with our clients. We value integrity, honesty, and fairness. We are committed to achieving and maintaining excellence in serving our clients.

Entrepreneurial Spirit and Diversity
Creativity and innovation are at the core of our business. We work day in and day out to improve our client service capabilities.

Teamwork
We stress teamwork to support an outstanding client experience. We are focused on building a strong, long-term organization filled with committed professionals who value teamwork.